boost repeat visits | promote with email | promote offline

Even though promoting your Web site -- or just spree.com in general -- through email can be your greatest friend, it can turn into a horrible nightmare in a flash. How, you ask? Through SPAM -- unsolicited email. We have three words for you on this subject. DON’T DO IT. But hold on, that doesn’t mean you can’t do any advertising through email. Here are some great ways that will get results and make everyone happy:

• Attach an autosignature to your email: Autosignatures are just a line or two of text that your email program will automatically insert into every email you send -- personal and business (just check the options in your email client to find out how to include one). This is a great way to let everyone know about spree.com and your Web site’s URL. You can even add a direct link to spree.com that includes your spree ID for instant referrals (find out how). Just keep the signature text short and intriguing -- perk their interest to make them want to go to your Web site’s URL right away.
  
  
• Return all emails/contact you receive: Many people receive emails from people that have checked out their Web site, have signed their guest book, and who are just saying hi. Don’t let them get away! This is a captive audience that has already expressed interest in you, your site, or spree.com. Send an email back thanking them for their comments or questions and mention spree.com and your Web site, tailoring it to them based on any information they have included when they contacted you.
  
  
• Advertise in email newsletters: Email newsletters, or “ezines,” are a great way to find an audience for your Web site or spree.com in general -- they are low cost, highly targeted, and tend to have great response rates. And best of all, they are requested by members so it avoids that whole “Spamming” mess. To find any of the thousands of ezines out there, just visit your favorite sites on the Internet, especially those dealing with your specific Web site’s topic, to see if they have an ezine and, if so, how you can obtain some advertising space on it. You’ll find it’s easier than you think.
  
  
• Email your friends and family: These are the people you know best and wouldn’t forgive you for not telling them about a great deal or opportunity. So don’t disappoint them. Send an email every so often, notifying them of special spree.com promotions or just reminding them that a gift-giving holiday is on the horizon. But again, never send email to people you don’t know. That’s spamming -- and there’s no quicker way to have people turn on you.